Create UTM tracking links for your marketing campaigns. Track performance across all channels with Google Analytics.
Our free Campaign URL Builder helps you create precise UTM tracking links that provide deep insights into your marketing performance. Whether you're running email campaigns, social media ads, or PPC campaigns, proper UTM tagging is essential for understanding which channels drive the best results.
UTM (Urchin Tracking Module) parameters are tags added to your URLs that help Google Analytics identify the source of your website traffic. When someone clicks a link with UTM parameters, you can see exactly which campaign, source, and medium brought them to your site.
Manual UTM tagging is prone to errors and inconsistencies. Our URL builder ensures your parameters are properly formatted and consistently applied across all your marketing campaigns. This leads to cleaner data in Google Analytics and more accurate attribution reporting.
Once you've created your campaign URLs, monitor their performance in Google Analytics under Acquisition > Campaigns. You'll see which sources drive the most traffic, which mediums convert best, and which campaigns deliver the highest ROI. This data empowers you to optimize your marketing spend and focus on the channels that matter most.
Start building better campaign URLs today and transform your marketing analytics. Our tool makes it simple to create professional UTM tracking links that provide the insights you need to grow your business.